Posted on Events Marketing Practice Management Products Tips/Techniques Training

Add 20-30 New Patients to your Practice in a Weekend…Seriously! 5/5 (37)

Last weekend, I was at an Acupuncture Symposium in Bloomington, Minnesota. It was a beautiful experience! I saw some beautiful scenery, met amazing people and tried some delicious local cuisine while enjoying the land of 10,000 lakes! I also had the chance to talk with students, Acupuncturists, and Acupuncture-Certified Chiropractors that attended the Great River Symposium. I took this opportunity to get some feedback. I asked one, simple question: “How does AcuGraph impact your practice?” Here’s what... Read more

Posted on Marketing Practice Management Products Tips/Techniques

You WANT to be on This List 5/5 (37)

We frequently receive calls from people asking how they can find an AcuGraph practitioner in a particular area. Sometimes the calls come from practitioners who want to refer to their patients’ family members outside their practice area. Some calls are from perspective patients seeking an AcuGraph practitioner because they heard of the graphing process. Why do perspective patients call us? Probably because we market worldwide, in magazines, search engines, websites, YouTube, Facebook, LinkedIN and Twitter! We... Read more

Posted on AcuGraph Announcements Case Studies Kimberly Thompson L.Ac. Tips/Techniques Training

Do you like secrets? 5/5 (38)

This last week I have been working on a REALLY BIG project. It’s a secret, but I’ll give you a couple of hints... #1: I’ve been editing hours and hours of video. #2: I’ve been creating test questions for the NCCAOM, California and Florida boards. I’ll tell you what I’ve been working on IF you don’t tell my boss that I told you….  Deal??? (He doesn’t like information to leak out too quickly because then we... Read more

Posted on AcuGraph Auriculo Case Studies Kimberly Thompson L.Ac. Products Tips/Techniques

Kidney Stones – Man Delivers 10 Pound Baby?!? 4.98/5 (42)

Last week I received a phone call from a frantic wife, asking if I could help her husband with acupuncture. She claimed that he was experiencing labor pains! Okay, so he wasn’t REALLY having a baby, but he WAS passing a kidney stone. From his description, the kidney stone was at least as big as a “10 pound baby.” I get phone calls on a daily basis from potential patients asking if I can help... Read more

Posted on AcuGraph Events Practice Management Products Tips/Techniques

Health Fairs & Trade Shows CAN be Productive! 5/5 (42)

I participate in a lot of online discussion groups and it is interesting to note how many practitioners are frustrated with the mediocre Return on Investment of the typical health fair and trade show! It doesn’t have to be this way! In order to have a GREAT show there are a few questions that need to be answered first: 1. Do you care what kind of patient you see? I’ve found that many Acupuncturists prefer to... Read more

Shen Men
Posted on Auriculo Kimberly Thompson L.Ac. Products Tips/Techniques

Three Tiny Little Points = One Huge Impact 4.9/5 (225)

Who has time to spend hours and hours thumbing through auricular therapy books to find helpful little jewels of information to use in their practice? Not you??? I completely understand. Dr. Larsen has taken care of that problem for you. He pays ME to do all of the research so that I can help you to become a better practitioner. A couple of weeks ago I was speaking to an acupuncturist, Susannah Sunderland from Carlsbad,... Read more

Posted on Events Practice Management

Speaking Engagement Success 5/5 (37)

I want your speaking engagement to be a huge success! What makes an event productive? The single most important measure is – how many new patients did the event generate? Today we’ll focus on how to create that BUZZ! Find it, Schedule it and Make it Memorable In prior blogs, I listed a number of organizations that will be happy to have you spend an hour educating and entertaining their members. Now let’s focus on... Read more

Posted on Auriculo Products

What Makes it Worth it? 5/5 (37)

So with the introduction of Auriculo 3D, the price went up. Did you notice? The previous, two-dimensional version of the software was $199, and this new version is $249–an increase of $50. What gives? Hey, I love a bargain just as much as you, and I’ll bet you’re asking yourself like I did, what makes a piece of software worth $250? I could give you lots of answers, and you probably already know them yourself.... Read more

Posted on Auriculo Kimberly Thompson L.Ac. Products

A Behind the Scenes Look at Auriculo 3D 5/5 (42)

A little bit of history: One of my first assignments at Miridia Technology two years ago was researching points for auriculotherapy. I loved working on this project! I have continued my research on auriculotherapy for more than two years, which is a far cry from the simple 28-hour course that I took in college. I have developed a great love for auriculotherapy. I use it with every patient, I teach practitioners how to utilize it in... Read more

Posted on Practice Management

Want to Attract New Patients? Study online Dating! 5/5 (38)

Almost a dozen times a night we see advertisements on TV for online dating sites! What do the relationship experts say is the key to finding your perfect mate?  Knowing yourself! You see, if you know what YOU want, what YOU like, what YOU want to do or not do, then it’s easier to find someone similar. An online dating profile includes pictures of course, but it also includes a written profile that is supposed... Read more

Posted on Auriculo Case Studies Products Tips/Techniques

What’s Different This Time? 5/5 (39)

Have you ever tried something and failed? Do you keep trying?  What would you do if you had tried something 10 times and failed each time? I don’t know about you, but I would make sure that, when I tried again, I did things differently. I’m about to show you a case where a patient did exactly that. He tried 10 times to break his caffeine addiction without success–and with considerable discomfort. So he did... Read more

Posted on Announcements Auriculo Products

A Map or a Model? 5/5 (38)

Do you remember how to read a map? I certainly do. I remember miles of squinting at little squiggly lines while trying to navigate my way across the country in years past. But now with GPS navigation, many of us don’t use maps at all anymore. GPS is simply more detailed, more accurate, and a more reliable way to get there. (At least it usually is–I know there are GPS exceptions as well, but stick... Read more

Posted on Kimberly Thompson L.Ac. Tips/Techniques

Hemorrhoids and Networking! 5/5 (41)

This morning I was at my weekly networking event. Each week I get 45 seconds to talk about my business and present something memorable and interesting about acupuncture.  The purpose of the group is for me to teach my colleagues about what I do in my clinic, so they can easily refer patients. There is an ongoing joke about being nervous to sit next to Kimberly, because: “You never know what she is going to... Read more

Posted on Practice Management

Details for your Expert Marketing Campaign 5/5 (38)

Last week I jumped into the details of a quick “Expert Marketing” plan.  As I re-read the blog I realized I may have given you too much to digest. I’m afraid I was motivated by the urgency of your comments in the business survey I posted. Tell me what marketing challenges you’re facing and need help with! Let’s spend a little more time talking about Marketing before we get into this week’s “Meat & Potatoes.” Relationship... Read more