Miridia Technology Inc., Makers of AcuGraph Computerized Acupuncture
 

I’m NOT Allowed to Win?

datePosted on 11:35, July 17th, 2014 by Kimberly Thompson, L.Ac.

Pouty Face2Dang it! I really like to win…

Maybe I’m just a “little bit” competitive, but I get pretty frustrated when I don’t win–especially when I’m told that I CAN’T win, because I’m not allowed.

Here’s my problem:

I have a really great submission for our Laser Acupuncture Case Study Contest–in fact I have several, but my boss won’t even let me enter. He mentioned “office policy” and “legalities,” then he said something about only being able to win IF I didn’t work here….

Yeah you get the picture. I quit whining after that.

So, let me tell ya’ what he did agree too.

  • I can share my GREAT case study as a blog “example” to help motivate YOU to share your own laser case study.
  • AND–he’ll take me to lunch and let me help vote for the BEST case study submitted by our practitioners.

Since, I love my job–I obviously agreed to his proposal.

Submit Case Study

 

If you didn’t read our last blog post about the BIG Laser Case Study Contest, you might want to read it real quick and catch up.

BIG Laser Case Study Contest

 

 

Plus, you’ll want to make sure you read to the very end of today’s blog. I’ll be sharing two important things.

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Calling all Laser Acupuncture Case Studies…

datePosted on 15:43, July 15th, 2014 by Alan Gifford MS, Practice Coach

case-studiesSubmit a Case Study and you could win a Laser Acupuncture Package worth $420.00!

Hearing how other practitioners are successfully using laser acupuncture is the best way to understand the many uses and applications of our QiPulse and QiCalm lasers.

Join our contest!

Simply follow the outline below and share your experience by submitting your best case study. You’ll help other practitioners learn new techniques and applications plus you can WIN free stuff!

  • The first 20 submissions will receive a FREE Value Laser!
  • Three case studies will be selected and then published on our FACEBOOK page for each of you to view and vote on.
  • The post with the most “Likes + Shares + Comments” will win!

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I Learned it With My Fingers First – Part 1

datePosted on 14:08, July 10th, 2014 by Kimberly Thompson, L.Ac.

As many of you know, I was a massage therapist for about a dozen years before I became an acupuncturist.

a Touch of Heaven Logo

While I was in college to learn TCM, I was blessed with the opportunity to transform my massage clients into road maps of discovery. The walls of my treatment room were always covered with handmade pictures and notes of whatever I was studying at the time.

As my hands explored the acupuncture channels, my fingers discovered some amazing acupuncture treasures that go far and beyond the book knowledge I gained in the classroom. A lot of what I learned during that time, helped me to become a better practitioner.

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Have you Noticed these 5 Trends in Acupuncture?

datePosted on 12:04, July 8th, 2014 by Dr. Larsen

Sometimes I need to see the bigger picture.growth2

I’m reminded of the story of the logger who is so busy working in the forest, harvesting and hauling trees, that he never takes time to stop and consider the forest itself.

So from time to time, I like to take a step back from my day-to-day work and consider the acupuncture profession in general. I’ve worked in and around the profession for the last 14 years, which doesn’t make me the most experienced voice out there, but I do have unique insight from working in the specific areas of my expertise.

As I’ve watched the profession grow and evolve over the years, I’ve noticed the following five trends emerging and growing among acupuncture professionals:

  1. Technology Use: Since I develop technology products for acupuncture, this is an area I watch closely. I’m pleased to report that technology use seems to be increasing among acupuncture professionals. The mixture of traditional wisdom with cutting-edge tools seems to be gaining wider acceptance among practitioners–catching up, I think, with acceptance among patients. Since patients like and trust technology in general, it’s nice to see practitioners adopting new tools. This is a positive move, in my opinion, that leads to better outcomes for everyone.
  2. Marketing Savvy: I’ve seen a trend toward better and more effective marketing by acupuncture professionals. Web, email, social media, and even traditional methods are proving more effective as acupuncturists find their voice, message, and tools to spread the word. This is a crucial area for any successful practice, and one that is often not well served by acupuncture education.
  3. Cash Practice: For a few years there, insurance was almost starting to look like a viable option for acupuncturists, as some insurance plans began offering acupuncture coverage. However, with the recent major upheavals in the insurance industry, and decreasing reimbursement rates, insurance is not looking as promising as it once did. The trend I see is more practitioners running a straight cash practice, selling treatment packages, and offering payment plans. I think this is a good thing, as we see the ongoing erosion and destabilization of the insurance industry.
  4. Broadening Technique: I’ve noticed a trend of more practitioners adding techniques to their repertoire. Along with TCM acupuncture, I’m seeing increased use of auriculotherapy, meridian balancing, five elements, hand therapy, and so forth. This goes hand in hand with marketing to treat specific conditions. No question, a broader set of skills is a boon to practice.
  5. Spa Services: I’ve noticed a trend of Acupuncture being offered as a spa service, either in conjunction with an existing spa, or as a spa experience by itself. Beyond mere pain control, acupuncture is being marketed for stress relief, weight loss, relaxation, energy enhancement, and beauty. Tapping into the spa crowd offers a new market filled with those who are both curious and willing to spend money feeling better.

So there’s my list of trends.

  • What are your thoughts?
  • Have you noticed similar trends? Or others?
  • Do you see things going opposite of the way I do?

I’m interested in your input. Leave comments below.

My Wife’s Back Completely Locked Up…

datePosted on 11:22, June 27th, 2014 by Alan Gifford MS, Practice Coach

GardeningLife is full of challenges and opportunities.

Let me share an experience that happened a couple of months ago.

This year my wife and I decided we’d plant a garden! We are excited to enjoy the fresh squash, carrots, onions, corn, delicious strawberries and much more!

The work began when we realized the best place in our back yard to have a garden is along the back fence where the little plants will get the best Southern exposure to our Summer sun.

There was only one problem with this plan. We had a big 10′x20′ shed parked right in the middle of that space plus decorative planters and trees all around it.

We knew we had a big job in front of us to say the least!

Burning back painOn one particular Saturday, after moving the shed and digging up the decorative trees and shrubs, Ann’s back decided it had had enough.

That evening it began to tighten up and cause her considerable pain. So we did the common things you do for sore muscles.

  • I elevated her knees while relaxing as we watched a favorite TV show.
  • After that, I drew her a hot bath to soak those tired and sore muscles.
  • Lastly, I massaged her back and tucked her into bed.

The next morning Ann could hardly move. Her back had completely locked up. She literally could not get out of bed.

I was searching my mind for things I could do to help her and through her pain she said: “What about using the blue laser?”

Ref_GV1-MOTIONOf course…why didn’t I think of that?!

So I opened up my laptop, started AcuGraph and went to the reference section. There I looked up the treatment protocol for Back Pain and Sciatic Pain.

Using those points as a reference, I moved the blue QiCalm laser from point to point, holding each point for 20 seconds. When I had applied the laser to all of the points listed in the protocol I “washed” the area with the blue light, moving slowly from side to side until I had covered all of the muscles that were in a spasm.

When I finished, I clicked the laser off and asked Ann how she felt.

She rolled over and promptly got up and out of bed!

As she stood there and carefully measured how much her back was going to let her move I was once again amazed at how effective acupuncture is and how glad I was to have a set of lasers at the house for emergency treatments!

As a Marketing Coach, I get to work with amazing practitioners all over the world. I frequently ask about their success stories with various ailments. Many stories are similar to what happened to my wife and me.

If you’re looking for some simple, quick and portable treatment tools, take a look at our QiPulse and QiCalm lasers. They complement your skill and help deliver amazing results!

As far as my wife and I are concerned…they’re worth their weight in Gold!

Try Laser Set

 

Alan ThumbnailAlan Gifford, MS
Practice Coach
alan@miridiatech.com
208-846-8448
#acupromoter

Acugrowth Coaching

 

We all want to be “LIKED”… Right?

datePosted on 11:56, June 25th, 2014 by Dr. Larsen

Facebook-likeDo people “like” your stuff?

A few years ago, well before Facebook came along, “likes” were very important to me. I wasn’t posting cat pictures or telling funny stories. I was bringing new technology products to the acupuncture market and hoping people would benefit from them.

It’s never comfortable introducing a new product to the acupuncture world.

  • There are so many “what if” questions to answer.
  • What if it doesn’t work as well in the real world?
  • What if nobody buys it?
  • What if people don’t “like” it?

Like I said, uncomfortable. Sometimes you just have to close your eyes and push the button, so to speak, trusting that everything will work out. You know what relieves the anxiety?

The first testimonial. It only takes one “like.”

And that’s exactly how it worked ten years ago when I released the first QiPulse red lasers. I sent one to my friend and mentor, Dr. Richard Yennie, who said he would try it and let me know what he thought. I sure hoped he would find it effective, but not just that. I hoped he would like it.

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Would You Buy from Me if I Lied to You?

datePosted on 11:17, June 17th, 2014 by Dr. Larsen

A customer contacted me a couple of months back with a question:

Why should I pay $249 for your Blue laser, when I can get the same thing online for $40?

Well, I know a bit about lasers and the cost for manufacturing, so this sounded WAY too good to be true. I went to the site and this is what I found:

Blue Laser Pointer Pen 5 mWblue_laser_1

- Output power: 5mW
- Wavelength: 450nm
- Batteries included
- Protective box included

All this for just $39.90! Shipped! What a deal!

I’ll admit, this got me pretty concerned. Was I missing something? Had someone discovered a way to build blue lasers VERY inexpensively? Was I charging way too much for our blue lasers? I had to know.

So I spent $40 and waited a month. (Maybe I should have noticed the website was hosted in Hong Kong, and the laser would ship from there.) Finally, an envelope arrived from Hong Kong with my shiny, new laser in a cheap, cardboard sleeve. I put in the batteries, hit the button, and…

<<drumroll>>

It’s purple.

Just as I suspected, the advertised “450 nm” blue laser is really a 405 nm violet laser. It says so right on the product.

I should have known–a true blue laser module costs quite a bit more to manufacture. I was disappointed but not surprised, and was further disappointed by the output of the laser. It is very weak, even with new batteries. Once again, let the buyer beware. You get what you pay for.

Falsely selling violet lasers by calling them blue is nothing new. Unscrupulous laser suppliers have been playing this game for years. That’s why we warn about it on our website. Here’s the difference:

Cheap violet/purple/”blue” laser (405 nm-ineffective)

stacks_image_3813

 

 

True sapphire blue laser (450 nm–the correct wavelength)

stacks_image_3817

 

To claim an actual blue wavelength–450 nm–when supplying a violet wavelength–405 nm–is just downright dishonest. It’s not a matter of opinion about color. It’s simply lying, but they do it because people fall for it. Don’t be fooled!

If you want the proper effect, you need to get true blue light. Purple just won’t get it done.

Well, needless to say, I contacted the shady company in Hong Kong. I explained their false advertising and asked them to supply me the laser I actually purchased. As you might guess, I got no response. There’s no way they can send me a true blue laser for $40. So they’ve chosen to just ignore me and hope I’ll go away. Meanwhile, I checked their website. The false claim is still there, and they’re still looking for suckers hoping for a deal.

Lesson learned. If it sounds too good to be true, it probably is.

Need a laser from a company you can trust?

Our professional-grade QiCalm and QiPulse lasers give you unparalleled effectiveness and quality, backed and serviced by a U.S. company and warranty. We gain lifetime customers by supplying quality products at great prices.

stacks_image_3739Button Green click to order

PLUS

We provide the only dual-wavelength laser safety glasses on the market that cover both blue and red wavelengths in the same lenses. Safety, satisfaction, and effectiveness. Now THAT’s worth your business.

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Overcoming Addiction with Auriculotherapy

datePosted on 10:50, June 5th, 2014 by Kimberly Thompson, L.Ac.

stimplus_auriculoCaffeine addiction can be powerful and all too common!

After months of researching Auriculotherapy and finishing up the final stages of our Auriculo 3D program, a business associate and husband of a patient of mine, approached me with a question.  He wanted to know if acupuncture could help him overcome his caffeine addiction.

Can it???  I knew the answer right away….  You bet it can, absolutely!

In this video case study you will hear first-hand about his life-long struggles with caffeine addiction—currently drinking 200 ounces per day!

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Experts Say This Is The Next Big Thing

datePosted on 10:05, June 3rd, 2014 by Dr. Larsen

Hello Friends,

photoIf you didn’t get to attend the 8th International Symposium Of Auriculotherapy in Baltimore last month, you really missed out. There were top-name international speakers, outstanding presentations, and the latest products and tools for auriculotherapy. Congratulations to everyone who put so much work into organizing this event!

I was particularly pleased to see the most up-and-coming trend in auriculotherapy technology. You’ll never guess what it was!

OK, if you know me or you’re aware of my work, you probably already guessed. It’s 3D. As in three-dimensional ear modeling. That’s right. The two-dimensional, flat charts just aren’t good enough anymore, now that computer technology makes live, real-time 3D technology so available.

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It’s Fun Knowing Stuff – But Try not to Show Off!

datePosted on 10:15, May 28th, 2014 by Dr. Larsen

bright-idea-light-bulb-guyDo you know stuff? I’m sure you do!

As practitioners, we all need a ready store of knowledge for quick retrieval and use when treating patients. And no doubt, you’ve got an awful lot of that kind of stuff in your head. Probably so much, in fact, that some has leaked out. That’s what happens to me from time to time.

Auriculotherapy, especially, can tax the memory of the best of us–with hundreds of points located on the ear, together with phases, areas, and obscure locations–well, it’s a challenge.

This was brought home to me a couple of weeks ago when I was at the International Auriculotherapy Symposium in Baltimore. I was at our booth, demonstrating Auriculo 3D, and while I was demonstrating, I was projecting the software on the wall. Nothing like a 6-foot ear to impress the crowds!

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I Love Elderly Patients!

datePosted on 11:05, May 23rd, 2014 by Kimberly Thompson, L.Ac.

Senior & Young Ladies Holding HandsI don’t know why, but I’ve always had a special bond with older people. When I was a little girl, my family used to call me a “little old lady” because I wore glasses and and could often be found sitting next to my grandma with a crochet hook or knitting “needles” in hand. My fondness toward the elderly has continued to grow over the years. I love to learn from older people and for some reason they really like me. Because of this, I treat a lot of elderly patients in my clinic.

I have one elderly gentlemen who refers patients to me on a regular basis. He swears that I’ve cured him of the osteoarthritis in his knees. Every time one of his friends complains of an ache or pain, he tells them they HAVE to go see Kimberly–and hands them one of my cards.

I don’t consider myself a miracle worker by any means, but I do have a few tricks I’ve learned over the years to help me to have success with osteoarthritis.

First, let’s talk about osteoarthritis from a TCM perspective.

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Belief and Healing: Part 3

datePosted on 13:18, May 21st, 2014 by Dr. Larsen

Paths of the MindIn the first part of this series, we discussed the power of belief as it relates to healthcare outcomes. In part two, we discussed the placebo effect in acupuncture, and the tendency for medical studies to attribute acupuncture’s effects to placebo only.

Now that we’ve laid that groundwork, it’s time to talk about why acupuncture is more than mere placebo–and how you can combine patient belief with proper treatment to achieve superior outcomes.

First, let’s talk placebo. When I posed the question whether acupuncture was just an elaborate placebo procedure, I got several passionate comments about how acupuncture works on animals, for example, and therefore cannot be the result of belief. I agree, and I’ll even do you one better. I happen to have some of the best objective evidence available anywhere that acupuncture is NOT a mere placebo.

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Belief and Healing: Part 2

datePosted on 16:06, May 15th, 2014 by Dr. Larsen

In my last blog, I touched on the topic of the Placebo Effect in acupuncture (click here if you missed it). To briefly review, one of the most powerful influences on patient healing is the patient’s belief about the treatment received. If the patient believes s/he is getting effective treatment, healing is much more likely. Controlled studies of the placebo effect have shown it to improve chest pain, warts, asthma, arthritis, cancer, and many other medical conditions.

I also posed the question whether acupuncture is merely an elaborate placebo treatment, which, as you might imagine, elicited a number of responses. Thanks to everyone who commented.

needlingI’ll tell you what I think: Yes, there’s a placebo dimension to acupuncture. There undoubtedly must be, just as there’s a placebo dimension to every other treatment, medication, procedure or interaction with a healthcare provider. Each of these does something to influence patient belief, which in turn influences healing. Just as the presence of a doctor in a white coat has been shown to increase blood pressure, the presence of a caring acupuncturist may bring feelings of well being. This is no surprise to anyone.

Of course, there are real problems designing good studies of “sham” acupuncture, because it’s hard to “fake” inserting a needle into the skin. The sham studies I’ve seen basically take two forms.

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Belief and Healing: Part 1

datePosted on 16:56, May 13th, 2014 by Dr. Larsen

Happy man making a presentationJohn Matzke was told he had only 18 months to live. His oncologist insisted he immediately begin aggressive treatment for the melanoma that had metastasized to his lung. But John instead took a month off to strengthen his body before the grueling treatment began. He hiked, meditated, exercised and ate organic food. A month later, his lung tumor had completely disappeared on its own. Though melanoma is one of the deadliest cancers, John never started treatment and thrived another 18 years.

Have you ever heard stories of “spontaneous remission?” You know, someone has a terrible, even life threatening disease–only to have it disappear for completely unknown reasons?

The scientific and medical communities have struggled for decades to uncover and understand the mechanisms behind the body’s natural ability to heal. Indeed, the mystery of healing—whether from disease, injury, trauma, or myriad other afflictions— has been at or near the heart of mysticism, philosophy, science, religion, and medicine since the beginning of human civilization. And yet, it seems the more we learn about the miracle, the less we understand. But one thing is certain:

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