I have, and more regularly than I ever expected I would. Clearly, word gets around that it can’t be proven, or it doesn’t actually work.
Acupuncture is widely maligned in “science” and the popular press as nothing more than an elaborate, theatrical placebo. Yet, important studies refute this notion and show there is more to acupuncture than science will admit.
That’s the funny part… when you actually look at the research, the data cited for these statements tells a very different story. In most cases, it actually IS acupuncture proof for effectiveness.
Through it all, the role of patient perceptions plays a huge part on acupuncture outcomes and marketing efforts. We must address this in our efforts.
In this webinar, I touch on a few examples of these research studies, and how those who interpret the data skew the results to paint a picture that belittles acupuncture, when in fact it should not. I also cover what placebo really is, and how placebo for acupuncture research works. Most importantly, I teach how this can be a powerful marketing tool for you in your practice. Learn how to talk about this with your patients and you’ll see immediate results in your practice.
If you ask me, this information is so important and necessary for EVERYONE in the acupuncture industry to know and be aware of, that I’m changing course a bit this month and I’m making this webinar available for FREE for everyone. If your goal is like mine, to elevate acupuncture, you can’t miss this webinar!
WEBINAR: Acupuncture Proof, Placebo and Powerful Marketing
Date/Time: Friday November 18 @ 11am PT/ 12 noon MT / 1pm CT / 2pm ET
In the webinar, we will cover:
- Acupuncture Proof—or is it just a placebo?
How does the popular press manipulate your clients?
- So what does placebo really mean anyway?
Once you understand this, you are instantly more effective!
- Who poisoned the well?
Acupuncture marketing suffers from the “placebo problem”. Learn what to do about it!
Date: Friday, November 18, 2016
Time: 12:00 Mountain Time (11 Pacific, 1 Central, 2 Eastern)
Cost: Free for Everyone!
Recording: A free recording is available for ALL on our public Youtube Channel! Click here to watch the replay of the webinar now.
P.S… While you’re on YouTube, why not subscribe to our channel? We share great new videos every month about acupuncture, functional medicine topics, AcuGraph and auriculotherapy. Once subscribed, you’ll receive notifications when we publish new videos so you’ll never miss a thing. Subscribe to our channel here!