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Author: Alan Gifford MS, Practice Coach

Posted on March 19, 2012May 25, 2018 AcuGraph Events Practice Management Products Tips/Techniques

Health Fairs & Trade Shows CAN be Productive!

I participate in a lot of online discussion groups and it is interesting to note how many practitioners are frustrated with the mediocre Return on Investment of the typical health fair and trade show! It doesn’t have to be this way! In order to have a GREAT show there are... Read more

Posted on March 12, 2012April 4, 2018 Events Practice Management

Speaking Engagement Success

I want your speaking engagement to be a huge success! What makes an event productive? The single most important measure is – how many new patients did the event generate? Today we’ll focus on how to create that BUZZ! Find it, Schedule it and Make it Memorable In prior blogs,... Read more

Posted on March 5, 2012November 15, 2018 Practice Management

Want to Attract New Patients? Study online Dating!

Almost a dozen times a night we see advertisements on TV for online dating sites! What do the relationship experts say is the key to finding your perfect mate?  Knowing yourself! You see, if you know what YOU want, what YOU like, what YOU want to do or not do,... Read more

Posted on February 27, 2012April 4, 2018 Practice Management

Details for your Expert Marketing Campaign

Last week I jumped into the details of a quick “Expert Marketing” plan.  As I re-read the blog I realized I may have given you too much to digest. I’m afraid I was motivated by the urgency of your comments in the business survey I posted. Tell me what marketing... Read more

Posted on February 20, 2012April 4, 2018 Practice Management

No Cost Marketing that Works!

For the past 2 weeks, I’ve collected data and asked questions designed to get you thinking about the kind of practice you want to build. Did you do the assignments? I wouldn’t be surprised if you “intended to,” but with your busy schedule, you didn’t get them done (don’t you... Read more

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