{"id":5420,"date":"2012-05-07T01:30:27","date_gmt":"2012-05-07T07:30:27","guid":{"rendered":"http:\/\/www.miridiatech.com\/news\/?p=5420"},"modified":"2018-04-04T06:39:54","modified_gmt":"2018-04-04T12:39:54","slug":"wow-being-prepared-makes-all-the-difference","status":"publish","type":"post","link":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/","title":{"rendered":"Wow&#8230;being prepared makes ALL the difference!"},"content":{"rendered":"<figure id=\"attachment_5452\" aria-describedby=\"caption-attachment-5452\" style=\"width: 193px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5452\" title=\"AA030553\" src=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg\" alt=\"\" width=\"193\" height=\"264\" \/><\/a><figcaption id=\"caption-attachment-5452\" class=\"wp-caption-text\">Are you Following along?<\/figcaption><\/figure>\n<p>If you\u2019ve been following my blogs, you know that my primary goal is to help each of you have a commercially successful practice. The other day, I helped a practitioner set up a health screening table at a grand opening sponsored by a local Chamber of Commerce. We anticipated 100-200 people, however, due to the pouring rain, flooded parking lot and the fact it was on a Thursday night, there were maybe 25 people! So how did it turn out? Approximately 10 people were screened, and 6 of those 10 setup appointments for the following week!<\/p>\n<p>Such a tiny little event still had the potential to bring in 3-6 new patients! There was only one problem: the practitioner had not prepared to do the follow-up work needed to have a high \u201cshow\u201d rate and turn those prospects into new patients. This was a bit of a wake-up call to me.<\/p>\n<p>You see, I had assumed that the procedures were in place to deliver effective customer service, and all that was lacking was the ability to attract new people and schedule appointments!<br \/>\nSo let\u2019s take things from the beginning and cover all of the basics needed BEFORE you conduct a marketing event.<\/p>\n<h4 style=\"font-size: 14pt; color: #008800;\">Business Processes &amp; Support<\/h4>\n<h4><strong>Database<\/strong><\/h4>\n<p>A database is an electronic record of patient information. When a new patient is added to the AcuGraph system it creates and stores an electronic record of the information you type in. You might be gathering this information on an intake form and then entering it later. Let me suggest you save yourself a lot of time and use the AcuGraph database. Every new patient needs the exam and you can export this information into other programs easily. Just remember to COMPLETE EVERY FIELD!<\/p>\n<ul>\n<li>The AcuGraph database can be exported as a \u201ccsv\u201d file and imported into Outlook, Excel, Access, Google Apps, Google Contacts, Word, or hundreds of applications that are designed to help you manage your customer relationships.<\/li>\n<li>Once you have this information, it can be utilized to send automated birthday messages, scheduled follow-ups, treatment compliance reminders, marketing and more!<\/li>\n<\/ul>\n<p>Waiting to setup your process of entering names and scheduling contacts until after your marketing event means it won\u2019t get done. You\u2019re busy\u2026marketing cannot interfere too much with your practice or you won\u2019t do it! It doesn\u2019t have to take a lot of time, but preparation is the key!<\/p>\n<h4><strong>Emails &amp; Letters<\/strong><\/h4>\n<p>You need to be able to send \u201cThank You\u201d emails or letters the day after your event. We\u2019re all impressed when a company shows they care with a prompt email! Write these emails or letters now, before you need them. Create a new folder and store these drafts for future use. Eventually, you\u2019ll have a library of well written, timely messages to send!<\/p>\n<h4><strong>Time Management<\/strong><\/h4>\n<p>When you\u2019re planning your event, block off 2 hours the next business day after the event to send emails and make calls. In fact, I suggest blocking off 1 hour, three days a week to make phone calls. Imagine how pleasantly surprised your patients will be to receive a personal call from you checking in to see how they\u2019re doing. You\u2019ll no doubt get their voice mail, and that\u2019s okay. Leave them a nice message.<\/p>\n<p>You can also use this time to make appointment reminder calls and new patient appointment reminder calls. NEVER underestimate the importance of personal contact! Many doctors I\u2019ve worked with consider making personal calls \u201cbeneath\u201d their status.<\/p>\n<figure id=\"attachment_5457\" aria-describedby=\"caption-attachment-5457\" style=\"width: 230px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Sample-FS1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-5457\" title=\"Sample FS\" src=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Sample-FS1-230x300.jpg\" alt=\"\" width=\"230\" height=\"300\" srcset=\"https:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Sample-FS1-230x300.jpg 230w, https:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Sample-FS1.jpg 610w\" sizes=\"auto, (max-width: 230px) 100vw, 230px\" \/><\/a><figcaption id=\"caption-attachment-5457\" class=\"wp-caption-text\">Use this as a template!<\/figcaption><\/figure>\n<p>Yet THEY expect that kind of service. That kind of prideful thinking is what people dislike about doctors! Everything improves with more contact: Show rate, referrals, compliance\u2026and especially your practice!<\/p>\n<h4><strong>Financial Plan<\/strong><\/h4>\n<p>I conducted a poll a few months ago and found that 70% of practitioners do not have a menu of financial options for their patients. People like to know their options\u2026so give them some to choose from! Having to decide on a case-by-case basis how much you\u2019re going to charge is stressful to you and to the patient. You do not want the patient thinking about how much your treatments cost every time they walk in the door, so give them some advance pay incentives as well. I\u2019ve attached a sample menu for you.<\/p>\n<h4><strong>Marketing Event Checklist<\/strong><\/h4>\n<p>Okay. If you\u2019ve prepared everything, all you need is a checklist to make certain you have everything needed for a successful event. Print off a new one for each event.<\/p>\n<figure id=\"attachment_5460\" aria-describedby=\"caption-attachment-5460\" style=\"width: 228px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Event-Checklist.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-5460\" title=\"Event Checklist\" src=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Event-Checklist-228x300.jpg\" alt=\"\" width=\"228\" height=\"300\" srcset=\"https:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Event-Checklist-228x300.jpg 228w, https:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/Event-Checklist.jpg 606w\" sizes=\"auto, (max-width: 228px) 100vw, 228px\" \/><\/a><figcaption id=\"caption-attachment-5460\" class=\"wp-caption-text\">Add to this as Needed!<\/figcaption><\/figure>\n<p>I am always surprised how easy it is to forget one little item that interrupts the whole event! I recommend buying a large rolling \u201ccooler\u201d to store all of your marketing equipment in. It will keep everything together and easily rolls under your table at the event. Here&#8217;s a basic list for you!<\/p>\n<p><strong>Next week, I\u2019ll walk you through the Event and the follow-up Process: \u201cTurning Leads into Golden Patients!\u201d<\/strong><\/p>\n<p><strong>Post comments and let me know your experiences and how I can help YOU! Have a great week!<\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve been following my blogs, you know that my primary goal is to help each of you have a commercially successful practice. The other day, I helped a practitioner&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[38,116,55,31,39],"tags":[45,217,215,218,66,216,214],"class_list":["post-5420","post","type-post","status-publish","format-standard","hentry","category-events","category-marketing-2","category-practice-management","category-products","category-training","tag-acupuncture-marketing","tag-acupuncture-pricing","tag-event-checklist","tag-marketing-basics","tag-practice-management-2","tag-sample-fee-schedule","tag-trade-show-prep"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wow...being prepared makes ALL the difference! - Acupuncture Technology News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wow...being prepared makes ALL the difference! - Acupuncture Technology News\" \/>\n<meta property=\"og:description\" content=\"If you\u2019ve been following my blogs, you know that my primary goal is to help each of you have a commercially successful practice. The other day, I helped a practitioner...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/\" \/>\n<meta property=\"og:site_name\" content=\"Acupuncture Technology News\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/pages\/AcuGraph\/336708131507\" \/>\n<meta property=\"article:published_time\" content=\"2012-05-07T07:30:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-04T12:39:54+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg\" \/>\n<meta name=\"author\" content=\"Alan Gifford MS, Practice Coach\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AcuGraph\" \/>\n<meta name=\"twitter:site\" content=\"@AcuGraph\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alan Gifford MS, Practice Coach\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/\"},\"author\":{\"name\":\"Alan Gifford MS, Practice Coach\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#\\\/schema\\\/person\\\/1c2322ab42b8ef838cc423f75b66c76b\"},\"headline\":\"Wow&#8230;being prepared makes ALL the difference!\",\"datePublished\":\"2012-05-07T07:30:27+00:00\",\"dateModified\":\"2018-04-04T12:39:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/\"},\"wordCount\":879,\"commentCount\":4,\"publisher\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.miridiatech.com\\\/news\\\/wp-content\\\/uploads\\\/2012\\\/05\\\/910321.jpg\",\"keywords\":[\"acupuncture marketing\",\"Acupuncture pricing\",\"Event Checklist\",\"Marketing Basics\",\"practice management\",\"Sample Fee Schedule\",\"Trade Show Prep\"],\"articleSection\":[\"Events\",\"Marketing\",\"Practice Management\",\"Products\",\"Training\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/\",\"url\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/\",\"name\":\"Wow...being prepared makes ALL the difference! - Acupuncture Technology News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.miridiatech.com\\\/news\\\/wp-content\\\/uploads\\\/2012\\\/05\\\/910321.jpg\",\"datePublished\":\"2012-05-07T07:30:27+00:00\",\"dateModified\":\"2018-04-04T12:39:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.miridiatech.com\\\/news\\\/wp-content\\\/uploads\\\/2012\\\/05\\\/910321.jpg\",\"contentUrl\":\"http:\\\/\\\/www.miridiatech.com\\\/news\\\/wp-content\\\/uploads\\\/2012\\\/05\\\/910321.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/2012\\\/05\\\/wow-being-prepared-makes-all-the-difference\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Wow&#8230;being prepared makes ALL the difference!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/\",\"name\":\"Acupuncture Technology News\",\"description\":\"Ancient acupuncture with modern tools.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#organization\",\"name\":\"Miridia Technology Inc.\",\"url\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i1.wp.com\\\/www.miridiatech.com\\\/news\\\/wp-content\\\/uploads\\\/2016\\\/10\\\/2011-M-Logo-Rebuild_Large_Dark.png?fit=1000%2C427&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i1.wp.com\\\/www.miridiatech.com\\\/news\\\/wp-content\\\/uploads\\\/2016\\\/10\\\/2011-M-Logo-Rebuild_Large_Dark.png?fit=1000%2C427&ssl=1\",\"width\":1000,\"height\":427,\"caption\":\"Miridia Technology Inc.\"},\"image\":{\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"http:\\\/\\\/www.facebook.com\\\/pages\\\/AcuGraph\\\/336708131507\",\"https:\\\/\\\/x.com\\\/AcuGraph\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/miridiatech\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/#\\\/schema\\\/person\\\/1c2322ab42b8ef838cc423f75b66c76b\",\"name\":\"Alan Gifford MS, Practice Coach\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/56453c5df2c9009b5a8f0f18b92f5350a7b97580874a708c44e0fabda802cefa?s=96&d=wavatar&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/56453c5df2c9009b5a8f0f18b92f5350a7b97580874a708c44e0fabda802cefa?s=96&d=wavatar&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/56453c5df2c9009b5a8f0f18b92f5350a7b97580874a708c44e0fabda802cefa?s=96&d=wavatar&r=g\",\"caption\":\"Alan Gifford MS, Practice Coach\"},\"description\":\"For 20 years, Alan worked in the corporate world as a director of sales and marketing. He made a career change in 2003, returning to complete his Masters degree in Exercise and Wellness from Arizona State University. As a marketer and Exercise Physiologist, Alan spent the next four years working with Healthcare practitioners to increase patient volume, satisfaction and retention. He now works directly with clients of Miridia Technology to promote their practice and patient experience. In addition to English, he is fluent in Spanish and assists in developing our Latin-market presence.\",\"sameAs\":[\"http:\\\/\\\/www.miridiatech.com\"],\"url\":\"https:\\\/\\\/www.miridiatech.com\\\/news\\\/author\\\/alang\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Wow...being prepared makes ALL the difference! - Acupuncture Technology News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/","og_locale":"en_US","og_type":"article","og_title":"Wow...being prepared makes ALL the difference! - Acupuncture Technology News","og_description":"If you\u2019ve been following my blogs, you know that my primary goal is to help each of you have a commercially successful practice. The other day, I helped a practitioner...","og_url":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/","og_site_name":"Acupuncture Technology News","article_publisher":"http:\/\/www.facebook.com\/pages\/AcuGraph\/336708131507","article_published_time":"2012-05-07T07:30:27+00:00","article_modified_time":"2018-04-04T12:39:54+00:00","og_image":[{"url":"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg","type":"","width":"","height":""}],"author":"Alan Gifford MS, Practice Coach","twitter_card":"summary_large_image","twitter_creator":"@AcuGraph","twitter_site":"@AcuGraph","twitter_misc":{"Written by":"Alan Gifford MS, Practice Coach","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#article","isPartOf":{"@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/"},"author":{"name":"Alan Gifford MS, Practice Coach","@id":"https:\/\/www.miridiatech.com\/news\/#\/schema\/person\/1c2322ab42b8ef838cc423f75b66c76b"},"headline":"Wow&#8230;being prepared makes ALL the difference!","datePublished":"2012-05-07T07:30:27+00:00","dateModified":"2018-04-04T12:39:54+00:00","mainEntityOfPage":{"@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/"},"wordCount":879,"commentCount":4,"publisher":{"@id":"https:\/\/www.miridiatech.com\/news\/#organization"},"image":{"@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#primaryimage"},"thumbnailUrl":"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg","keywords":["acupuncture marketing","Acupuncture pricing","Event Checklist","Marketing Basics","practice management","Sample Fee Schedule","Trade Show Prep"],"articleSection":["Events","Marketing","Practice Management","Products","Training"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/","url":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/","name":"Wow...being prepared makes ALL the difference! - Acupuncture Technology News","isPartOf":{"@id":"https:\/\/www.miridiatech.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#primaryimage"},"image":{"@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#primaryimage"},"thumbnailUrl":"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg","datePublished":"2012-05-07T07:30:27+00:00","dateModified":"2018-04-04T12:39:54+00:00","breadcrumb":{"@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#primaryimage","url":"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg","contentUrl":"http:\/\/www.miridiatech.com\/news\/wp-content\/uploads\/2012\/05\/910321.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.miridiatech.com\/news\/2012\/05\/wow-being-prepared-makes-all-the-difference\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.miridiatech.com\/news\/"},{"@type":"ListItem","position":2,"name":"Wow&#8230;being prepared makes ALL the difference!"}]},{"@type":"WebSite","@id":"https:\/\/www.miridiatech.com\/news\/#website","url":"https:\/\/www.miridiatech.com\/news\/","name":"Acupuncture Technology News","description":"Ancient acupuncture with modern tools.","publisher":{"@id":"https:\/\/www.miridiatech.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.miridiatech.com\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.miridiatech.com\/news\/#organization","name":"Miridia Technology Inc.","url":"https:\/\/www.miridiatech.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.miridiatech.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/i1.wp.com\/www.miridiatech.com\/news\/wp-content\/uploads\/2016\/10\/2011-M-Logo-Rebuild_Large_Dark.png?fit=1000%2C427&ssl=1","contentUrl":"https:\/\/i1.wp.com\/www.miridiatech.com\/news\/wp-content\/uploads\/2016\/10\/2011-M-Logo-Rebuild_Large_Dark.png?fit=1000%2C427&ssl=1","width":1000,"height":427,"caption":"Miridia Technology Inc."},"image":{"@id":"https:\/\/www.miridiatech.com\/news\/#\/schema\/logo\/image\/"},"sameAs":["http:\/\/www.facebook.com\/pages\/AcuGraph\/336708131507","https:\/\/x.com\/AcuGraph","https:\/\/www.youtube.com\/user\/miridiatech"]},{"@type":"Person","@id":"https:\/\/www.miridiatech.com\/news\/#\/schema\/person\/1c2322ab42b8ef838cc423f75b66c76b","name":"Alan Gifford MS, Practice Coach","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/56453c5df2c9009b5a8f0f18b92f5350a7b97580874a708c44e0fabda802cefa?s=96&d=wavatar&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/56453c5df2c9009b5a8f0f18b92f5350a7b97580874a708c44e0fabda802cefa?s=96&d=wavatar&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/56453c5df2c9009b5a8f0f18b92f5350a7b97580874a708c44e0fabda802cefa?s=96&d=wavatar&r=g","caption":"Alan Gifford MS, Practice Coach"},"description":"For 20 years, Alan worked in the corporate world as a director of sales and marketing. He made a career change in 2003, returning to complete his Masters degree in Exercise and Wellness from Arizona State University. As a marketer and Exercise Physiologist, Alan spent the next four years working with Healthcare practitioners to increase patient volume, satisfaction and retention. He now works directly with clients of Miridia Technology to promote their practice and patient experience. In addition to English, he is fluent in Spanish and assists in developing our Latin-market presence.","sameAs":["http:\/\/www.miridiatech.com"],"url":"https:\/\/www.miridiatech.com\/news\/author\/alang\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pA5CI-1pq","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/posts\/5420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/comments?post=5420"}],"version-history":[{"count":36,"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/posts\/5420\/revisions"}],"predecessor-version":[{"id":20495,"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/posts\/5420\/revisions\/20495"}],"wp:attachment":[{"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/media?parent=5420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/categories?post=5420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.miridiatech.com\/news\/wp-json\/wp\/v2\/tags?post=5420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}